20. Design effectiveness
 


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2. Corporate identity [Stationery]
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20. Design effectiveness
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by AGDA Awards 2006 Committee


Sponsored by: Billy Blue Group [ http://www.billyblue.com.au ]


13 Finalists, 5 Distinctions





FINALIST
Sub category: Corporate identity-Under $100,000
Title: Box Forest Secondary College
Client: Maps Marketing
Studio: Creative Sweat
Designer: Paul Clark
Creative Director: Paul Clark
Design/Art Director: Paul Clark
Finished Artist: Christy Ward
Writer: Geoff Birtles
Photographer: Ned Meldrum
Illustrator: Paul Clark
Paper: CPI, K.W.Doggetts various
Colour Separations: Combined Repro
Printer: Hornet Press






FINALIST
Sub category: Brand identity-Over $100,000
Title: Finsia
Client: Securities Institute of Australia AIBF
Studio: R-Co Pty Ltd
Designers: Maurice Lai, Neil
Creative Director: Richard Henderson
Design/Art Director: Maurice Lai
Typographer: Maurice Lai
Finished Artists: Aaron Thomas, Tiana Jaric
Paper: Spicers Paper
Printer: Print Support






DISTINCTION
Sub category: Brand identity-Under $100,000
Title: Sunglass Hut Campaign
Client: Sunglass Hut
Studio: Moon Design
Designer: Amy Nadaskay
Creative Director: Carby Tuckwell
Design/Art Director: Mark Moffit
Typographer: Amy Nadaskay
Photographer: Pierre Toussaint



DISTINCTION
Sub category: Brand identity-Under $100,000
Title: Marwood Brand Identity
Client: Marwood Commercial Furniture
Studio: Carolyn Morgan Design Studio Pty Ltd
Designers: David Sargent, Carolyn Morgan
Creative Director: Carolyn Morgan
Design/Art Director: David Sargent
Typographer: David Sargent
Photographer: Erik Victor



FINALIST
Sub category: Brand identity-Under $100,000
Title: Captivating and Curious exhibition branding
Client: National Museum of Australia
Studio: The Couch
Designer: The Couch
Creative Director: The Couch
Design/Art Director: Louise Ragless
Finished Artists: Gabrielle D'Ambrosio, Maria Mosquera, Louise Ragless






DISTINCTION
Sub category: Environmental design-Murals, supergraphics
Title: BT Financial Group Customer Relations Environmental Design
Client: BT Financial Group
Studio: Moon Design
Designer: Alan Lippert
Creative Director: Carby Tuckwell
Design/Art Director: Simon Hong






FINALIST
Sub category: Digital media-Web site
Title: Your Rights at Works' Campaign Website
www.rightsatwork.com.au
Client: Australian Council of Trade Unions (ACTU)
Studio: Digital Eskimo
Designer: David Gravina
Creative Director: David Gravina
Design/Art Director: David Gravina
Writer: ACTU
Developer: Tom Cameron/Mooball






FINALIST
Sub category: Packaging-Alcohol (individual)
Title: Boag's St George
Client: J Boag & Son
Studio: Perks Design Partners
Designer: Keith Smith
Creative Director: Keith Smith
Finished Artist: Neil Moorhouse, Giovanni Mancini
Colour Separations: Aqua Cote (4 pack), Starcote (carton)
Printer: Foot & Playsted (label), Carter Holt Harvey (4 pack), Amcor (carton)






FINALIST
Category
Design effectiveness-Packaging-Alcohol (range)
Title: Weemala Wines Revitalisation
Client: Logan Wines
Studio: War Design
Designer: Shirley Abbatovi
Creative Director: Shirley Abbatovi
Finished Artist: Mickey Davies






FINALIST
Category
Design effectiveness-Packaging-General (range)
Title: Emjoi
Client: Sunbeam Electricals
Studio: EKH
Designer: Karen van Esveld
Creative Director: Arnie Grainger
Photographer: Warrick Orme, Justin Smith






FINALIST
Sub category: Packaging-FMCG (range)
Title: Brut
Client: Pharmacare Laboratories
Studio: EKH
Designers: Jim Robinson, Arnie Grainger
Creative Director: Arnie Grainger
Finished Artists: Judy McLaughlin, Pam Hau
Colour Separations: Packaging Dynamics
Printers
Amcor, Adhesifs



FINALIST
Sub category: Packaging-FMCG (range)
Title: Gippsland Dairy Yogurt Twist
Client: Bead Foods Pty Ltd
Studio: O'Keefe Murphy Gaff
Designer: Chris Shurey
Creative Director: Peter Murphy
Design/Art Director: Chris Shurey
Typographer: Chris Shurey
Finished Artist: Kristian Parrot
Writer: David Gaff
Photographer: Louis Petruccelli Photography
Retouching: Allan Perry



FINALIST
Sub category: Packaging-FMCG (range)
Title: Norsca
Client: Pharmacare Laboratories
Studio: EKH
Designer: Arnie Grainger
Creative Director: Arnie Grainger
Finished Artist: Judy McLaughlin
Colour Separations: Packaging Dynamics
Printers: Amcor, Adhesifs






FINALIST
Sub category: Promotion to the creative industry-Miscellaneous
Title: Hannoart is·
Client: K.W.Doggett Fine Paper
Studio: David Lancashire Design
Designer: Luke Donovan & David Lancashire
Creative Director: David Lancashire
Design/Art Director: Luke Donovan
Typographer: Luke Donovan
Finished Artist: Luke Donovan
Writers: Poppy Lancashire, Melena Birtles
Photographers: Peter Bailey, David Lancashire, Luke Donovan, Jos Tan
Illustrator: Paul Davis
Paper: K.W.Doggett Fine Paper HannoArt A2+ gloss & silk
Colour Separations: Southern Colour
Printer: Southern Colour






DISTINCTION
Sub category: Miscellaneous-Direct mail
Title: Broadband for Health: Pharmacy letterhead
Client: Pharmacy Guild of Australia
Studio: CRE8IVE
Designer: Alberto Florez
Creative Director: John Benton
Design/Art Director: Alberto Florez
Finished Artist: Alberto Florez
Printer: National Capital Printing






DISTINCTION
Sub category: Design for good
Title: Heide Museum of Modern Art
Client: Heide Museum of Modern Art
Studio: GollingsPidgeon



FINALIST
Sub category: Design for good
Title: Asbestos-The Silent Killer
Client: Asbestos Diseases Foundation of Australia
Studio: Saatchi Design
Designer: Julian Melhuish
Illustrator: Julian Melhuish






FINALIST
Sub category: Publications-Brochure-General
Title: Monza Brochure
Client: Spicers Paper
Studio: Saatchi Design
Designers: Kevin Finn, Chris Doyle
Writer: Glenn Churches
Illustrator: Kevin Finn
Photographer: Ingvar Kenne
Paper: Spicers Monza Recycled