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by Icograda
Icograda eNews 25-26/01
24 June 2001
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International Council of Graphic Design Associations
Conseil International des Associations de Design Graphique
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Official Sponsor: Sappi Fine Paper
W: http://www.sappi.com
W: http://www.ideaexchange.sappi.com
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To get full information on Icograda, latest news and additional material, please visit Icograda website at http://www.icograda.org
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I N T H I S I S S U E:
H E A D L I N E S T O R Y :
Graphic Designers from 11 Latin American Countries Meet in Cuba
G A L E R I A :
Die trying/ So what, by Cross Colours, DSA
F E A T U R E :
Local is Lekker*: The South African design stew, by Jacques Lange
O P I N I O N :
How do you manage a stubborn client?
How would you rate your clients' understanding of design?
M I S C E L L A N E O U S N E W S :
Red Dot Award presents [greater equal]Design Oscars[less equal] 2001
P U B L I S H E R S' C O R N E R:
Design Graphics 71
A G E N D A :
Worldwide Listing of Design Events
I C O G R A D A R E M I N D E R :
Icograda Events + Events Endorsed by Icograda
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H E A D L I N E S T O R Y :
13 June 2001
Havana, Cuba
Graphic Designers from 11 Latin American Countries Meet in Cuba
On 11 and 12 June, delegates from 11 Latin American countries met in Havana, Cuba to participate in a regional meeting organized by the International Council of Graphic Design Associations (Icograda). This Icograda Regional Meeting offered the opportunity to make contacts, exchange information and share experiences regarding the state of graphic design and the visual communication profession in Central and South America. On 13 June, the international Icograda Design Perspecitives symposium entitled "El diseÒo gr·fico en una economia globalizada" took place in the same venue, attended by 250 Cuban and foreign participants.
Read this Story at http://www.icograda.org in the News Area
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N E W I N G A L E R I A
Die trying/ So what, ESPN Campaign
by Cross Colours, DSA
Brief: To promote the X-Games -- a TV series of extreme sports played by adrenaline junkies.
Solution: Given the extreme, almost aggressive nature of the X-Games as well as its participants and viewers, the ad needed to be very [greater equal]in-your-face[less equal] and to err on the side of aggressive.
Have a look at Galeria: http://www.icograda.org
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N E W I N F E A T U R E
Local is Lekker*: The South African design stew
by Jacques Lange
Africa is not generally perceived as a global centre of significant design activity. However, for those in the know, South Africa is a vibrant laboratory of experimentation and innovation. Graphic design in South Africa is not just alive and well -- it is vibrant and increasingly becoming globally competitive and locally more representative. In September 2001, South African designers will share their experiences and knowledge with their international peers when they will host the first ever world congress of the International Council of Graphic Design Associations (Icograda) on African soil.
Read the Feature article by Jacques Lange at http://www.icograda.org
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N E W I N O P I N I O N
How do you manage a stubborn client?
According to our previous results, we all have clients that seem to have poor understanding of design. Sometimes they do not understand even their own needs but insist on a wrong approach, even when you present them with an obviously good solution. How do you manage?
Give your opinion and vote at http://www.icograda.org
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F R O M P R E V I O U S O P I N I O N
How would you rate your clients' understanding of design?
We have asked you if your clients have a good understanding of what design is about. Or if you have to educate them all the time in order to be able to do your job properly.
This result made our hearts sink. 84 percent of our respective clients have a poor understanding of design! The problem seems to be the same everywhere around the world. It certainly means designers and design associations have a lot of work ahead of themselves to educate the clients.
How would you rate your clients' understanding of design?
Poor 84%
Fairly good 12%
Great 4%
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M I S C E L L A N E O U S N E W S
Red Dot Award presents [greater equal]Design Oscars[less equal] 2001
The Winners in the [greater equal]Red Dot Award: Communication Design[less equal] and [greater equal]Red Dot Award: Product Design[less equal] have been selected
Essen, May 2001
C: Sonja Lehnert
T: + 0201 30 10 4 33
F: + 0201 30 10 4 44
E: lehnert@dznrw.com
W: http://www.design-germany.de
The [greater equal]red dot: grand prix[less equal] goes to the agency KMS from Munich for its [greater equal]Museum mobile[less equal] design. Young designer Nico Schwenke from M[cedilla]nster receives the [greater equal]red dot: junior prize[less equal] for his cartoon film [greater equal]Total Control[less equal]. In the junior sector, Sandra Pollmann's advertising campaign against land mines also receives a [greater equal]red dot: best of the best[less equal] and an honorary mention from the jury.
The jury selected Festo AG & Co. from Esslingen for the [greater equal]red dot award: design team of the year[less equal]. Two design products qualified this year for the [greater equal]red dot award: intelligent design[less equal]: the [greater equal]Think Pad TransNote[less equal] from IBM and the wheelchair scales [greater equal]seca 665[less equal] from seca Vogel & Hakel GmbH & Co.
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P U B L I S H E R S ' C O R N E R :
Design Graphics 71
E: email@designgraphics.com.au
W: http://www.designgraphics.com.au
Out of the Table of Contents: Special Feature: Honda Odyssey, Large-format printer comparison, Fuji-Xerox DocuColor 2060, Agfa CTP Delano; Reviews: Discreet 3ds Max 4, Acrobat 5.0, Panasonic MX300;
Studio Skills: Crop tool tips, Putting it into perspective; Net tools: Net://inter.com, Adobe Atmosphere.
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A G E N D A
For more information and more events go to http://www.icograda.org at the Calendar section.
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2 > 6 July 2001
De la composition plastique a la mise en page typographique
(Summer courses)
Scriptorium de Toulouse, Toulouse, France
C: Bernard Arin
T: + 33 5 61 49 20 09
F: + 33 5 61 49 20 09
E: scripto.toulouse@wanadoo.fr
W: http://www.scriptoriumdetoulouse.com
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26 > 27 July 2001
Strategic Research Institute's 2nd Annual Conference
Branding in Insurance and Financial Services
Sheraton Commander Hotel, Cambridge, MA
W: http://www.srinstitute.com/ci225
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15 > 18 August 2001
IDSA National Conference and Gallery
Park Plaza Hotel, Boston, MA
T: 703 759 0100
E: idsa@idsa.org
W: http://www.idsa.org
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I C O G R A D A R E M I N D E R
(Icograda Events)
For more information on Icograda events and events endorsed by Icograda see the Calendar at: http://www.icograda.org
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12 > 14 September 2001
Icograda Congress, Continental Shift 2001
Icograda Congress
Johannesburg, South Africa
C: Design South Africa
T: + 27 11 408 3410
F: + 27 11 408 3951
E: dsa@liberty.co.za
W: http://www.woza2001.co.za
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15 > 16 September 2001
Icograda General Assembly
Icograda General Assembly
T: + 32 2 344 58 43
F: + 32 2 344 71 38
E: secretariat@icograda.org
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I C O G R A D A I N Q U I R I E S
Thierry Van Kerm, Director
Icograda Secretariat
PO Box 5, Forest 2
B-1190 Brussels, Belgium
T: + 32 2 344 58 43
F: + 32 2 344 71 38
E: secretariat@icograda.org
W: http://www.icograda.org
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Copy deadline for Icograda eNews 27/01 is 28 June 2001.
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